PROJECT
Nike Women: Instagram
Nike Women: Instagram
DETAILS
@nikewomen was created in order to represent the modern girl of sport and fitness on Instagram. The Neue School acted as the primary strategic partner during the launch of Nike Women’s instagram channel in 2013. The goal was to build a deeper identity, community and dialogue with a likeminded audience on the platform.
@nikewomen was created in order to represent the modern girl of sport and fitness on Instagram. The Neue School acted as the primary strategic partner during the launch of Nike Women’s instagram channel in 2013. The goal was to build a deeper identity, community and dialogue with a likeminded audience on the platform.




